Do you want to start your brand then you should check this.
Many people do not know what the term branding means, so i will give you a quick explanation of what the term means.
What is Branding? The term branding is the process of creating a name,symbol or design that your customers can use to distinguish you from other similar brands.
THINGS YOU NEED TO START YOUR BRAND
- A NAME
A name is very important in your brand , it tells people what your business/product/service is about.
Options to consider in choosing a brand name
- A brand name can be your name e.g Dangote Cement
- It can describe what you do e.g Bloggers Connect
- Your brand name can take a word out of context e.g Apple
- It can just be a word e.g Google
Characteristics of a good brand name
- A good brand name must be meaningful
- A good brand name should be unique
- It should be accessible i.e you should be able to google
- You should be able to translate it into a visual design e.g a logo
Consider the following to choose a brand name
A logo is a design or symbol that is used to represent your brand.
There are so many tools you can use to design your logo .
You can give the work to a professional graphics designer if have the money.
Charateristics of a good logo
- Simple; A logo should be simple enough for people to recognize and remember it after seeing it.
- Impacful; A logo should be impacful and pass across a message to people,it should be able to tell people what you are into at a glance.
- Revelant;Just as stated above a logo should be relevant to what you are doing.
- Versatile;A great logo should look good on any device.
Here is the logo for my website
I personally use canva to design stuffs, link here https://www.canva.com/
A post will be coming up on how to use canva to design for your brand.Stay tuned.
- A TAGLINE; A tagline is one or two sentences that summarizes your vision and mission.For example my tagline is “Connecting Bloggers around the world together”.
Characteristics of a good tagline
- A good tagline should be simple
- Your tagline should explain what you are offering to your potential customers
- It should describe who you are and what your company is about
- Tagline should be as short as possible
- A WEBSITE; For you to start your brand you need to have a website.Why is that? Nowadays, most businesses/brands are on the internet and everybody is the on the net. So if you want your brand to strive among others you have to put your business idea on the internet where people will easily and quickly find it.
To start Building your first wordpress website follow the link https://bloggdin.com.ng/2019/01/09/how-to-build-your-first-wordpress-website-part-1/